Leadership Ministries are one of the areas of focus for M2M. These ministries focus on providing Christian leadership in the home, on and off the field or court, and equip others to do the same.

Coaches Outreach blue and red banner


Coaches Outreach seeks to build coaches of conviction by encouraging and equipping coaches and their spouses to have Christ-like character through practical application of biblical truth.


With biblical convictions and a sense of calling, we envision coaches and their spouses around the nation leading a spiritual revival among young people. We know that God has raised up Coaches Outreach to encourage and equip coaches and spouses toward this end (Matthew 28:19-20).


Coaches Outreach grew out of Bible study that was started at the Texas High School Coaches Association in 1987. This study still meets to this day. The first Summer Marriage Conference was held in 1990 with 18 couples. Encouraged with the lives that were changed at the 1990 retreat, Coaches Outreach continued to grow as a volunteer organization until 1996. Many coaches felt that Coaches Outreach should be a full time ministry. Coaches Outreach started as a full time ministry in June of 1997. Since then, Coaches Outreach has grown to have Summer Marriage Conferences in Texas, Oklahoma, Arkansas and Alabama, with hundreds of couples in attendance each year. For the last Bible study, we shipped out approx 5,000 Coaches Outreach Bible study playbooks, with more studies added each spring and fall.


We help develop coaches with conviction by: 1) Educating them through relevant, “hands on” Bible studies (2 Timothy 2:2). 2) Ministering to them and their spouses through excellent Summer Marriage Retreats (Gen 2:23-24; Eph. 5:21-33).


Coaches Outreach Mark Howard“Coaches Outreach has been a huge blessing to my staff and me over the past 7 years.  The studies have helped us stay grounded and focused on what’s really important in this life.   We’ve been given some great tools to help cultivate and grow a closer relationship with Jesus Christ and also our wives and children.   We all want to win games but in the end it isn’t going to matter how many games you’ve won or lost.  What’s going to matter is how many lives you influenced for the Lord and His Kingdom.  We’ve been very blessed in the fact we’ve had the same facilitator for all this time.  Thank you Kyle Churchwell!”
 – Mark Howard, AC/HD Football Coach, Frisco Centennial HS, TX

Coaches Outreach Scott Johnson“Coaches Outreach has helped me be a better Christian, husband, father, and football coach by keeping me focused on what matters most and that is drawing closer to Christ and being His servant on earth who is willing to share His gospel message.” 
– Scott Johnson, HD Football Coach, Starmount HS, NC



Coaches Outreach Gene Stallings

“I know of no other ministry that has encouraged and influenced coaches and their spouses like Coaches Outreach.  It is a fine organization.” Gene Stallings, former college and pro coach



Coaches Outreach Greg Owens

“Coaches Outreach is the best Bible Study I’ve ever been involved in. I started participating in this study 8 years ago and have found it to be inspiring, encouraging and engaging. The study notes and application along with God’s Word is the perfect mix that challenges me to think and have a deeper walk with Christ. The author’s format is written perfectly for a coach – it challenges us to be better role models of young moldable minds and allows us to discuss ways to be better servant/leaders to a lost and dying world.  The coaching profession may be the most dynamic way to reach out to young people today. Coaches Outreach provides a tool that allows coaches to tap into the heartbeat of today’s youth.” – Greg Owens, HD Football Coach, Sulphur Springs HS, TX

Coaches Outreach DW Rutledge“There is nobody that’s doing a better job of helping coaches understand the Word of God and use it than Coaches Outreach.  They are the strongest partners that a coach can have in the work that they do in our high schools.” D.W. Rutledge, Executive Director of the Texas High School Coaches Association



Coaches Outreach Stan Luttrell w family“We have been doing the Coaches Outreach studies for several years here at Chestatee High School.  Throughout the years God has used the Coaches Outreach studies to help our coaches dig deeper into His word and not only grow closer to Him, but also each other.  Praise the Lord for Coaches Outreach and their ministry to our coaches!”
 – Stan Luttrell, ASST Football Coach, Buford HS, GA


Coaches Outreach Milt Bassett“I have known Tommy Maxwell, founder and executive director of the ministry, for several years.  He has a real heart for the struggles that are unique to the coaching profession.  Coaches Outreach has no hidden agenda, and will bless you and your coaches.  I highly recommend you get involved any way you can.” Milt Bassett, president of the Oklahoma Coaches Association

Coaches Outreach Drew Sanders“Coaches Outreach is one of the best things my wife and I do. Every year we hear an amazing speaker, eat great food and make new friends. It wouldn’t be a complete summer for us without Coaches Outreach. Don’t miss it.” –Drew Sanders, Head Football Coach/Athletic Coordinator, Vandegrift HS, TX



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